traffic-light-image-01Autoblog.com reports on a new study commissioned by the National Coalition for Safer Roads and FocusDriven. The study found that approximately 12 percent of red light violations are caused by distracted driving.

The research looked at 118 intersections in 19 communities over a three-month time span. After reviewing stoplight camera images from those intersections, researchers found that roughly 12 percent could be attributed to distracted driving. Extrapolating that evidence to the US at large, the two safety organizations claim distracted driving could be responsible for as many as 7.3 million red light infractions across the United states in 2012.

The Insurance Institute for Highway Safety has said drivers running red lights is the leading cause of accidents in urban settings. Combined with the fact that the National Safety Council has highlighted cell phone use as a factor in 21 percent of all crashes and it’s easy to see need for action to address driver distraction.

See more here: www.StopDistractionOnRed.org

At Blank-it, we know that driver distraction should be a primary area of concern for all drivers and employers, one that has to be addressed through policy, education and the use of technology-based solutions.

Blank-it has been designed specifically to address the problem of driver distraction caused by in-vehicle computers and laptops. It is easily installed, doesn’t rely on 3rd party input such as GPS, is fully customisable for different working environments and will help businesses conform to distracted driving legislation and OH&S requirements.